Advertising handbags are a commonly used promotional tool for businesses. While conveying product information, they also need to have aesthetic characteristics to attract consumers' attention. Contrast change is an important means to show the aesthetic characteristics of advertising handbags. It can make handbags more layered and three-dimensional, improve visual impact, and make it easier for consumers to remember brands and products.

Contrast refers to the difference between the brightest and darkest parts of the picture, that is, the difference between the two extreme colors of black and white. The contrast change refers to the addition of different degrees of light and shade differences in the picture to achieve the purpose of expressing the aesthetic characteristics of the handbag.

First of all, the texture and pattern of the bag can be highlighted by an increase in contrast.

The pattern and texture on the handbag are important elements to promote the brand and product, and the increase in contrast can make these elements more clear and eye-catching and attract the attention of consumers. For example, if the background color of the handbag is light, you can add a layer of dark border around the pattern and texture, which can make the pattern and texture more prominent and achieve better publicity effect.

Secondly, the change of contrast can also show the three-dimensional sense of the handbag.

The handbag needs to have a three-dimensional sense to better display the shape and characteristics of the product. Through the change of contrast, you can make the three-dimensional sense of the handbag more obvious. For example, a bright border can be added to the contour line of the handbag, which can make the contour line clearer and the shape of the handbag more three-dimensional.

Finally, the change of contrast can also express the texture of the handbag.

The texture of the handbag is an important factor for consumers to consider when buying. Through the change of contrast, the texture of the handbag can be made more real. For example, on the surface of the handbag, some shadows and highlights can be added to make the texture of the handbag more real and make it easier for consumers to feel the texture characteristics of the handbag.

To sum up, the contrast change is the performanceAdvertising Tote BagAn important means of aesthetic characteristics, it can make the handbag more layered and three-dimensional, improve the visual impact, and make it easier for consumers to remember the brand and products. When designing an advertising handbag, the designer can flexibly use the contrast change according to the pattern, texture, shape and texture of the handbag to create an advertising handbag with more aesthetic characteristics.